ProSmart Partners with Sportradar – the World’s Leading Sports Data Provider
Momentum Public Relations
Press Release: June 14 2018
ProSmart Enterprises Inc. (TSXV: PROS) (“ProSmart” or the “Company“), the owner of Sportgo™, a global online network connecting sports fans, teams and brands, is pleased to announce it has signed an agreement with Sportradar, the global leader in unlocking the power of sports data and digital content for its clients.
Sportradar is a premium sports data partner to broadcasters, digital publishers, fantasy sports operators, social networks, technology companies and sponsors. The NFL, NBA, NHL, and NASCAR are among its more than 65 worldwide league and federation partnerships. Their Acceleradar program promotes innovation in the sports tech industry by providing early-stage start-ups access to data and products for free for up to one year. This partnership builds on Sportgo’s unique, industry-leading sports training content, social sharing and team management tools to make the online network a one-stop-shop for sports information, learning and social sharing.
”Sportradar is selective in its process to seek out innovative sports media and technology companies to bring into our Acceleradar program and we feel Sportgo is a perfect candidate,” said Javier E. Altamirano, Director of Innovation at Sportradar.
Al Schuler, Co-Founder and CEO of ProSmart, commented “We are very pleased to have secured this agreement with Sportradar – the global leader in sports data. Our Sportgo™ users will now have access to live feeds for over 400,000 sports events across 60 sports and numerous leagues, thus furthering our goal of becoming the #1 online destination for sports enthusiasts.”
Through its online network and proprietary marketplace engine, Sportgo™ provides unprecedented access to the $1.3 trillion global sports market1. Importantly it is the only online network of its kind partnered with Sportradar within its Acceleradar program.
In addition to the live and historical sports data, ProSmart will have access to other Sportradar services, including: API Access, Mobile Development Platform (boosts engagement and digital reach), Unified Feed SDK (betting odds feed integration) and Sports Data Widgets (unique sports data analysis).
Says Alan Schuler, co-founder and CEO of ProSmart, “Sports statistics and newsfeeds are a huge draw for sports fans. However, there is much more to Sportradar than raw data and we are delighted that they have committed to working with us on an ongoing basis as we continue to develop new features for Sportgo™ users.”
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart Enterprises Inc. (TSX-V:PROS) is the parent company of Sportgo™, a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. Sportgo™ works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary Marketplace Engine. Sportgo™ is also the first-and-only online network to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in user growth.
For more information on ProSmart and™, please visit the following links:
ProSmart Enterprises Inc. — http://prosmartinc.com
Sportgo™ — https://www.sportgo.com/
About Sportradar
Sportradar is a global leader in understanding and leveraging the power of sports data and digital content for its clients around the world. We provide cutting-edge solutions and services to media companies, bookmakers, sports federations and state authorities. We are a truly international organization, employing over 1,800 people in more than 30 locations around the world. Our rapid growth is driven by technological innovation and a deep understanding of our clients’ business needs.
It is our commitment to excellent service, quality, and reliability that makes us the trusted partner of more than 1,000 companies in over 80 countries. We occupy a unique position at the intersection of the sports, media and betting industries.
More information can be found on www.sportradar.com.
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
Forward-looking Statements: Certain statements in this press release are “forward-looking statements” which reflect the Company’s current expectations and projections about future events and financial trends that it believes might affect its financial condition, results of operations, business strategy and financial needs. In some cases, these forward-looking statements can be identified by words or phrases such as “may”, “might”, “will”, “expect”, “anticipate”, “estimate”, “intend”, “plan”, “indicate”, “seek”, “believe”, “estimates”, “predicts” or “likely”, or the negative of these terms, or other similar expressions intended to identify forward-looking statements. Whether actual results, performance or achievements will conform to the Company’s expectations and predictions is subject to a number of known and unknown risks, uncertainties, assumptions and other factors, including without limitation, those risks and uncertainties discussed elsewhere on the website at www.prosmartinc.com and in the Company’s filings on SEDAR. Investors should not place undue reliance on forward-looking information. The forward-looking information contained herein is made as of the date hereof and is not obligated to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by applicable securities laws.
1 “Sports Industry Statistics and Market Size” Plunkett Research, 2016.
View original content:http://www.prnewswire.com/news-releases/prosmart-partners-with-sportradar–the-worlds-leading-sports-data-provider-300666182.html
- Published in Prosmart Enterprises
ProSmart Signs Partnership Agreement with Hayley Wickenheiser’s Global Hockey Development Company, Wick Hockey
Momentum Public Relations
Press Release: May 29 2018
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), a global online network, connecting sports fans, teams and brands, is pleased to announce that it has signed an exclusive Community Growth Partnership Agreement (the “Partnership”) with Wick Hockey Ltd. (“Wick Hockey”). Wick Hockey is the internationally-recognized initiative of Hayley Wickenheiser, who is widely considered to be the best female hockey player in the world. As a decorated Olympian, Hayley has led her national team to four gold and one silver medal as well as being named the tournament’s most valuable player in both 2002 and 2006. She is also an elected member of the International Olympic Committee’s (“IOC”) Athletes Commission. Wick Hockey’s mandate is to develop the skills and growth of women’s hockey and sports globally, with a particular focus on countries such as India and China. The Partnership with ProSmart will enable Wick Hockey to rapidly increase its reach and capabilities across the World and will support ProSmart’s continued expansion and revenue growth plans.
Partnership Highlights
- Wick Hockey and Hayley Wickenheiser to utilize the ProSmart online network as a platform to promote and grow women’s hockey globally through community and education.
- The exclusive Partnership will include co-created content and revenue sharing and will enable ProSmart to reach greater numbers of women in sports.
- As one of the most influential people in hockey, world-wide, Hayley will be able to scale her message and passion for the game across all hockey markets.
- In China, Wick Hockey has established strong relationships and recognition at the highest levels of the game. This will support ProSmart’s ongoing development plans in China, which includes the acquisition of DL Hockey Consulting Ltd. (“DL Hockey”) and the partnership with DGA – one of China’s leading marketing companies.
- ProSmart has previously run programs for Wick Hockey, including the ‘Take the Ice’ women’s hockey community promotion at the Canadian Tire Wickenheiser World Female Hockey Festival (“WickFest”). The promotion quickly grew a community of thousands of supporters and players.
Says Hayley, “We realized through WickFest we have the power to positively impact young women’s lives through their love of hockey and that we can link together an international community to grow the game, especially in women’s hockey. If you look at female hockey in the world, the places where female hockey is the most successful and the most developed also mirrors the countries in the world that treat women the best. I’ve seen a lot of hockey development platforms over the years and I’ve never come across anything as high quality, as comprehensive, and with as much potential as ProSmart. Using it regularly will undoubtedly give greater confidence to all coaches and players around the world, particularly in China.”
ProSmart Co-Founder and CEO, Alan Schuler says, “We are very excited to have Hayley increase her involvement with the Company through this Partnership with Wick Hockey. She and her team have an incredible amount of experience and industry relationships, as well as a fantastic brand. When combined with ProSmart’s global online network that connects fans, teams and brands, our joint opportunities are strengthened considerably.”
Going forward, ProSmart and Wick Hockey will work together to create a player/game development and community platform for women’s hockey. The exclusive Partnership includes terms around co-created content and data ownership, revenue and promotional sharing.
Of significant value is Wick Hockey and Hayley’s network and influence in countries outside of North America, which include China, Mexico, India, and others. Wick Hockey has met directly with Chinese and Indian organizations to bring the game to the youth of both countries. This includes implementing a series of hockey camps for youth in Harbin and Shanghai with Olympian Danielle Goyette, as well as Hayley’s former teammates and coaches and working with hundreds of young girls on the ice in remote northern India.
This Partnership further enhances ProSmart’s plan to build a strong presence in China. Wick Hockey’s activities in China are a natural complement to ProSmart’s acquisition of DL Hockey (announced March 05, 2018) and its minor hockey club and skills camps. DL Hockey and the Wick Hockey Partnership will be able to provide hockey awareness, training, coaching and positive youth development support and content to this burgeoning hockey market.
ProSmart has already successfully worked with Hayley and Wick Hockey – delivering particularly strong participation and conversion rates for a recent, high-profile ice hockey event. ProSmart’s ‘Take the Ice’ contest at WickFest last November resulted in the creating of the world’s largest female hockey community. WickFest is a women’s hockey tournament that involves 2,500 female athletes over two weekends. More than 200 women’s teams from around the world applied to take part in WickFest in 2017 and 108 were accepted. ProSmart collaborated with WickFest and Gatorade to put together the ‘Take the Ice’ contest, which required each team to submit a post about what hockey means to girls across Canada. The winning teams were selected based upon the total number of votes they each collected. 27 of the 108 teams elected to participate in the ‘Take the Ice’ Program. Those 27 teams generated in excess of 107,000 votes from communities across Canada, supporting women’s hockey and attracting thousands to the ‘Take the Ice’ community.
About Hayley Wickenheiser
Hayley is a former 23-year member of Canada’s national women’s ice hockey team, a 5-time Olympian (4 gold medals, 1 silver medal and 2 MVPs) and was also on the Canadian women’s Olympic softball team in 2000. In 2011 Hayley was named an officer of the Order of Canada. Her influence is wide, ranging from her 2014 election to the IOC Athletes’ Commission, to her charitable work, to her desire to grow the game, to her relationships with individuals and organizations including, Canadian Tire, Gatorade and professional clubs/leagues.
Through this agreement Hayley advances her position as an advisor and investor in the Company to a global shared execution of growing the women’s hockey globally.
For more information on Hayley Wickenheiser and Wick Hockey, please visit www.hayleywickenheiser.com.
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart Enterprises Inc. (TSX-V:PROS) is the parent company of SportgoTM, a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. SportgoTM works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary Marketplace Engine. SportgoTM is also the first-and-only online network to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in user growth.
For more information on ProSmart and SportgoTM, please visit the following links:
ProSmart Enterprises Inc. — http://prosmartinc.com
SportgoTM — https://www.sportgo.com/
For further information please contact:
t: 1-844-927-6278
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
Forward-looking Statements: Certain statements in this press release are “forward-looking statements” which reflect the Company’s current expectations and projections about future events and financial trends that it believes might affect its financial condition, results of operations, business strategy and financial needs. In some cases, these forward-looking statements can be identified by words or phrases such as “may”, “might”, “will”, “expect”, “anticipate”, “estimate”, “intend”, “plan”, “indicate”, “seek”, “believe”, “estimates”, “predicts” or “likely”, or the negative of these terms, or other similar expressions intended to identify forward-looking statements. Whether actual results, performance or achievements will conform to the Company’s expectations and predictions is subject to a number of known and unknown risks, uncertainties, assumptions and other factors, including without limitation, those risks and uncertainties discussed elsewhere on the website at www.prosmartinc.com and in the Company’s filings on SEDAR. Investors should not place undue reliance on forward-looking information. The forward-looking information contained herein is made as of the date hereof and is not obligated to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by applicable securities laws.
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
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- Published in Prosmart Enterprises
ProSmart Announces Changes to Its Board of Directors
Momentum Public Relations
Press Release: May 28 2018
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), a global online network, connecting sports fans, teams and brands, announces changes to its Board of Directors (the “Board”). Parminder Singh has joined the Board effective May 28, 2018, replacing Myles McGovern who has resigned effective May 28, 2018.
Parminder has more than 25 years of technical, operations, international business, and management experience in public and private corporations. He has worked in variety of senior management roles in different sized organizations that span from undercapitalized start-ups to Fortune 100 multinational corporations. His background includes hands-on industry experience in software development, product development, online e-commerce & web services, intellectual property, innovation sourcing and video gaming, medical devices, advertising, & brand development. Parminder’s extensive background and exposure to a variety of different industries and his global relationships will be highly beneficial in steering the growth of ProSmart.
Parminder is currently the CEO of the Taal Consulting Group, Inc (“Taal”). Taal is a boutique business consulting firm that specializes in helping companies (big, small, public and private) grow and create value by transforming nascent technologies into commercially viable products and services, and by helping them scale their offerings to global markets through strategic partnerships. Parminder’s background and experience includes:
- Established relationships with Fortune 500 corporations, governments, universities and financial institutions around the world.
- Consummated hundreds of business deals with entities around the world.
- CEO of LifeLens Technologies LLC. A US based medical device company that is commercializing a patch-based, personal wearable device that utilizes big data and AI to cross-correlates aspect of a user’s health, movement and environmental influences.
- President of Intellectual Ventures Canada, part of a $5.5B private equity fund focused on intellectual property and early-stage technologies in IT, physical science and life sciences.
- Founder and CEO of three start-ups — 1) Evenio Media, which created an award-winning multimedia content publishing and management software platform, MediaSlate; 2) 5th Link Software, which created a platform called Visual Link SoftwareTM; and 3) Singhma Systems, a product prototyping design firm.
- 6 years in various senior roles at Microsoft including Managing Director of the Microsoft Canada Development Centre and Director of International Business Strategy, Xbox 360 & Next Generation Products.
- VP, Worldwide Development for Ensequence, a company that developed a suite of software tools to be used in the Interactive Television industry.
- 12 years’ experience in the satellite and communications space with Telesat, Motorola, Teledesic and FreeInternet Networks.
- Chairman, Board Member or Advisor to ME Resources, AxioSonic, URLive, Interface Health Society, Cross Pacific Capital Partners and AON3D.
Parminder is a Professional Engineer (Electrical/Computer Engineering) and a registered member of the Association of Professional Engineers of Nova Scotia. He is also an amateur athlete, who has competed in basketball, badminton, track and soccer at the provincial and national levels. Parminder lives in Surrey, British Columbia Canada.
Says Alan Schuler, CEO and co-Founder of ProSmart, “We wish to thank Myles for his strong contributions to ProSmart over the past year. He was extremely valuable in helping us manage our way through the public market transaction, raising funds and encouraging a more disciplined approach to managing growth. We are excited that Parminder is joining the company. He has an impressive, incredibly diverse background that will help us penetrate the $1.3 trillion global sports industry1. He has a thorough understanding of all aspects of business for both start-ups and large established companies, which will serve us well at all stages of growth.”
1 “Sports Industry Statistics and Market Size” Plunkett Research, 2016.
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart Enterprises Inc. (TSX-V:PROS) is the parent company of SportgoTM, a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. SportgoTM works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary Marketplace Engine. SportgoTM is also the first-and-only online network to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in user growth.
For more information on ProSmart and SportgoTM, please visit the following links:
ProSmart Enterprises Inc. — http://prosmartinc.com
SportgoTM — https://www.sportgo.com/
Investors can stay connected with ProSmart by following on:
LinkedIn — https://www.linkedin.com/company/prosmartsports/
CrunchBase — https://www.crunchbase.com/organization/prosmart-sports-development-inc
AngelList — https://angel.co/prosmart-sports-development
For further information please contact:
t: 1-844-927-6278
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
Forward-looking Statements: Certain statements in this press release are “forward-looking statements” which reflect the Company’s current expectations and projections about future events and financial trends that it believes might affect its financial condition, results of operations, business strategy and financial needs. In some cases, these forward-looking statements can be identified by words or phrases such as “may”, “might”, “will”, “expect”, “anticipate”, “estimate”, “intend”, “plan”, “indicate”, “seek”, “believe”, “estimates”, “predicts” or “likely”, or the negative of these terms, or other similar expressions intended to identify forward-looking statements. Whether actual results, performance or achievements will conform to the Company’s expectations and predictions is subject to a number of known and unknown risks, uncertainties, assumptions and other factors, including without limitation, those risks and uncertainties discussed elsewhere on the website at www.prosmartinc.com and in the Company’s filings on SEDAR. Investors should not place undue reliance on forward-looking information. The forward-looking information contained herein is made as of the date hereof and is not obligated to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by applicable securities laws.
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
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- Published in Prosmart Enterprises, Uncategorized
ProSmart Partners with US Club Soccer
Momentum Public Relations
Press Release: May 23 2018
ProSmart to build a custom-branded SportgoTM community for 500,000 players and their families and friends in all 50 States
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), a global online network, connecting sports fans, teams and brands, is pleased to announce a comprehensive partnership (the “Partnership”) with the National Association of Competitive Soccer Clubs (“US Club Soccer”), one of the largest associations within the United States Soccer Federation. US Club Soccer has 500,000 players and sanctions 400+ tournaments per annum. This is an extremely important step for the Company given the endorsement of US Club Soccer and how this Partnership can be a springboard into building a much larger soccer user base and network of brand/sponsor relationships.
ProSmart will work with US Club Soccer to create a customized and custom-branded community within SportgoTM, the company’s global online network. ProSmart will also provide a rollout engagement plan and digital marketing support to grow the sport of soccer in the USA. US Club Soccer will promote access to this SportgoTM community to all appropriate member clubs within their organization through their own membership service representatives as well as emails, newsletters and social media. US Club Soccer will also recruit strategic partners, including brands and sponsors, to grow their SportgoTM community.
By selecting SportgoTM, US Club Soccer will have access to ProSmart’s proprietary Marketplace Engine technology. This technology, will help US Club Soccer amplify it’s reach across all major social media platforms and provide unique analytics and insights that will ultimately support the growth of the game and sponsorship revenues.
Says Kevin Payne, CEO of US Club Soccer, “We are excited to partner with ProSmart in delivering the SportgoTM education platform to our member clubs. The coaching tools, drills, practice plans and skills videos will be a resource to our coaches at the youngest grassroots levels. The more support we can provide to our members, especially to volunteers at the rec level, the better they will be able to create enjoyable experiences for the players and families.”
SportgoTM’s unique feature allowing fans and coaches to share content and industry-leading training videos has attracted soccer icons such as Craig Forrest, Jimmy Brennan and Nick Dasovic, who have become SportgoTM brand ambassadors. Says Craig Forrest, former English Premier League goalkeeper with an 18-year playing career, “SportgoTM is incredibly exciting for the growth of grassroots youth soccer. I’m confident that it has the potential to be the platform of choice for soccer (football) clubs on a global basis in a short space of time. It’s great to be a part of this movement and to give back to the sport that I love.”
Alan Schuler, Co-Founder and CEO of ProSmart, commented, “We have experienced tremendous growth over the last two years. With SportgoTM being rolled out to US Club Soccer’s 500,000 players, we anticipate further strong growth throughout this year. Importantly, partnering with such an influential soccer association highlights our rapidly-growing popularity with the tightly-knit, global soccer community, which includes an estimated 265M+ players world-wide.”
Partnership Highlights
- Custom-branded SportgoTM to be rolled out to500,000+ people – setting the stage to scale up soccer in the US and the world in general. FIFA’s “Big Count” world soccer survey estimates 265 million people around the world play soccer, with 24 million in the US alone, 4.2 million of which were registered players.
- The value of the soccer market in the US keeps expanding with MLS expansion team rights now costing about US$150 million and Adidas recently signing a six year exclusive apparel with the MLS for a reported US$700 million.
- Revenue sharing – US Club Soccer will recruit strategic market partners to grow the Platform and implement revenue sharing programs that may include fan engagement, sponsors, data relationships or other market growth programs that generate revenues. Net revenues are to be split on a 50/50 basis.
- Content sharing – ProSmart and US Club soccer can jointly produce content and US Club Soccer will contribute its own content or third-party content that has been licensed. ProSmart already has a full soccer learning system.
- Data sharing – ProSmart will share all applicable data and analytics with US Club Soccer subject to applicable privacy laws.
- Improved access to brands and sponsors – Existing brands and sponsors supporting US Club Soccer include Nike, Gatorade, Insurance Office of America, Nationwide and Republic Wireless.
About US Club Soccer
A National Association member of the U.S. Soccer Federation, US Club Soccer fosters the growth and development of soccer clubs in order to create the best possible environment for players of all ages. Anchored by Players First and its five pillars of Club Development, Coaching Development, Player Development, Parent Engagement & Education and Player Health & Safety, US Club Soccer offers registration, league- and cup-based competition platforms, player identification and a variety of other programming, resources and services.
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart Enterprises Inc. (TSX-V:PROS) is the parent company of SportgoTM, a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. SportgoTM works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary Marketplace Engine. SportgoTM is also the first-and-only online network to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in user growth.
For more information on ProSmart and SportgoTM, please visit the following links:
ProSmart Enterprises Inc. — http://prosmartinc.com
SportgoTM — https://www.sportgo.com/
For further information please contact:
t: 1-844-927-6278
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
Forward-looking Statements: Certain statements in this press release are “forward-looking statements” which reflect the Company’s current expectations and projections about future events and financial trends that it believes might affect its financial condition, results of operations, business strategy and financial needs. In some cases, these forward-looking statements can be identified by words or phrases such as “may”, “might”, “will”, “expect”, “anticipate”, “estimate”, “intend”, “plan”, “indicate”, “seek”, “believe”, “estimates”, “predicts” or “likely”, or the negative of these terms, or other similar expressions intended to identify forward-looking statements. Whether actual results, performance or achievements will conform to the Company’s expectations and predictions is subject to a number of known and unknown risks, uncertainties, assumptions and other factors, including without limitation, those risks and uncertainties discussed elsewhere on the website at www.prosmartinc.com and in the Company’s filings on SEDAR. Investors should not place undue reliance on forward-looking information. The forward-looking information contained herein is made as of the date hereof and is not obligated to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by applicable securities laws.
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
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ProSmart Announces Launch of Proprietary Engagement Technology that Amplifies Reach Across Social Media
Momentum Public Relations
Press Release: May 14 2018
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), parent company of SportgoTM, a global online network connecting sports fans, teams and brands, is pleased to announce the official launch of its proprietary engagement technology (the “Marketplace Engine”). The technology, which is able to amplify the reach of content across all major social media platforms, will help the Company attract more users and grow sponsorship revenues for its SportgoTM platform. The Marketplace Engine has been tested by select ProSmart partners, such as the Vancouver Canucks and Red Bull, and is proving to be a major source of interest to over 120 prospective new partners, including pro teams, leagues, brands and other organizations.
The Marketplace Engine provides the following benefits to ProSmart’s SportgoTM online network and partners:
- Amplifies Social Media Reach: Allows users to share content within SportgoTM and across all other major social platforms including Facebook, Instagram, Twitter, Pinterest and others.
- Social Media Insights: Provides unique analytics on the content, influencers and platforms that most effectively attract specific types of fans and users. This includes insights into how content sharing and other marketing strategies can grow users, revenue and, ultimately, sports.
- High-Engagement Marketing: Enables SportgoTM partners to run digital marketing strategies, ranging from targeted content distribution, delivery of branded promotions, contests and prizing.
- The Online Network of Choice for Sports Celebrities: Enables high profile SportgoTMinfluencers (“Influencers”), such as Wendel Clark, Hayley Wickenheiser and Craig Forrest to significantly expand their reach.
The Marketplace Engine has been tested successfully with ProSmart on a wide range of promotional campaigns with groups such as the Vancouver Canucks, BC Hockey, Red Bull and the Wickenheiser World Female Hockey Festival.
Campaigns to date have included promotions and contests that engaged participants via email and social media posts. In addition, the Marketplace Engine was used to support several Red Bull events in 2018, including Crashed Ice in Edmonton and the Canada-wide Name Our Challenge contest.
Use of the Marketplace Engine, with support from ProSmart’s digital marketing team, was instrumental in driving a high level of fan awareness, content distribution and event participation. Original posts on social media were designed with incentives for recipients to share across all major social media platforms and the impact of this sharing was then analyzed and found to increase overall reach above traditional social media sharing by 70%.
Says Alan Schuler, CEO and Co-founder of ProSmart, “The Marketplace Engine gives us a strong, competitive advantage in the $1.3 trillion global sports market and we are not aware of any social media or sport-related, online entity that has this technology. Our current partners have been delighted with results to date and they are keen to launch additional fan engagement programs. With the Marketplace Engine now available to all partners, we are looking forward to delivering on our business goal of becoming the number one destination for sports enthusiasts and the partner of choice for teams, brands and corporations.”
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart Enterprises Inc. (TSX-V:PROS) is the parent company of SportgoTM, a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. SportgoTM works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary Marketplace Engine. SportgoTM is also the first-and-only online network to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in user growth.
For more information on ProSmart and SportgoTM, please visit the following links:
ProSmart Enterprises Inc. — http://prosmartinc.com
SportgoTM — https://www.sportgo.com/
Investors can stay connected with ProSmart by following on:
LinkedIn — https://www.linkedin.com/company/prosmartsports/
CrunchBase — https://www.crunchbase.com/organization/prosmart-sports-development-inc
AngelList — https://angel.co/prosmart-sports-development
For further information please contact:
t: 1-844-927-6278
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
Forward-looking Statements: Certain statements in this press release are “forward-looking statements” which reflect the Company’s current expectations and projections about future events and financial trends that it believes might affect its financial condition, results of operations, business strategy and financial needs. In some cases, these forward-looking statements can be identified by words or phrases such as “may”, “might”, “will”, “expect”, “anticipate”, “estimate”, “intend”, “plan”, “indicate”, “seek”, “believe”, “estimates”, “predicts” or “likely”, or the negative of these terms, or other similar expressions intended to identify forward-looking statements. Whether actual results, performance or achievements will conform to the Company’s expectations and predictions is subject to a number of known and unknown risks, uncertainties, assumptions and other factors, including without limitation, those risks and uncertainties discussed elsewhere on the website at www.prosmartinc.com and in the Company’s filings on SEDAR. Investors should not place undue reliance on forward-looking information. The forward-looking information contained herein is made as of the date hereof and is not obligated to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by applicable securities laws.
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
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ProSmart Closes $1,381.204.30 Non-Brokered Private Placement, Announces $1.75 Million Brokered Private Placement and Announces Issuance of Shares Under Services Agreement
Momentum Public Relations
Press Release:April 20 2018
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), a global online network, connecting sports fans, teams and brands, is pleased to announce that it has closed the non-brokered private placement (the “Non-Brokered Offering”) announced on March 20, 2018 and is launching a brokered private placement (the “Brokered Offering”) led by Mackie Research Capital Corporation (“Mackie”).
Due to significant demand from investors associated with Mackie, ProSmart has decided to close on $1,381,205.49 of the proposed $2.1 million Non-Brokered Offering and has engaged Mackie to lead the Brokered Offering of up to $1.75 million. Both offerings (together, the “Offerings”) are for units with identical terms as described below. Mackie currently anticipates closing (the “Closing”) of the Brokered Offering shall take place on or about the week of April 30, 2018. Should the Brokered Offering close on the full $1.75 million, the Offerings would raise a combined total of $3,131,205, reflecting strong demand from investors.
The net proceeds from the Offerings will be used for general working capital purposes, funding of a fully integrated IR and marketing campaign and upgrading the technology platform through the software development agreement with Firestitch Inc. (“Firestitch”) announced on March 8, 2018.
Says Alan Schuler, CEO and Co-founder of ProSmart, “We are thrilled to see such strong demand for the Offerings and are especially pleased with the additional support that Mackie has offered to provide the Company. Mackie is one of Canada’s largest independent brokerage firms, with a full team of financial advisors and investment bankers, as well as institutional sales, trading and research professionals. This relationship will be very beneficial for us as we look to grow from a small cap company into something much larger.”
Description of Units
The units (the “Units”) for the Offerings are priced at $0.35 per Unit. Each Unit consists of one common share in the capital of the Company (a “Share”) and one transferable common share purchase warrant (a “Warrant”), with each Warrant exercisable into one additional Share at a price of $0.45 for a period of two years from closing.
The Company has the option to force conversion through an acceleration clause (the “Acceleration Clause”). The Acceleration Clause gives the company the right beginning on the date that is four months plus one day following closing, in the event that the weighted average daily trading price of the Shares on the TSX Venture Exchange (the “TSXV”) is $0.55 or more per Share for 10 consecutive trading days, in which case the Company may accelerate the expiry date of the Warrants by giving notice to the holders thereof (by disseminating a press release advising of the acceleration of the expiry date of the Warrants) and, in such case, the Warrants will expire on the thirtieth day after the date of such notice.
Non-Brokered Offering
ProSmart closed the sale of 3,946,298 Units for gross proceeds of $1,381,204.30 on April 20, 2018. All securities issued in connection with the closing of the Non-Brokered Offering are subject to a statutory hold period of four months plus one day in accordance with applicable securities legislation expiring on August 21, 2018. The Warrants issued in connection with the Non-Brokered Offering expire on April 20, 2020 and the Acceleration Clause for these warrants can be exercised on or after August 21, 2018.
In connection with the closing of the Non-Brokered Offering, ProSmart paid finder’s fees totaling $5,045.01 in cash and issued 14,414 non-transferable finders warrants (the “Finders Warrants”). Each Finders Warrant is exercisable into one Share at a price of $0.45 for a period of two years, expiring on April 20, 2020. The Finders Warrants are also subject to the Acceleration Clause.
The Non-Brokered Offering is subject to the final acceptance of the TSXV.
Brokered Offering
Mackie is acting as lead agent and sole bookrunner, on a best-efforts basis, for the Brokered Offering of up to 5,000,000 of Units resulting in gross proceeds of up to $1,750,000. The Company has granted Mackie an option (the “Agent’s Option”) exercisable at any time up to and including Closing to increase the size of the Brokered Offering by up to 15% in Units by giving written notice of the exercise of the Agent’s Option, or a part thereof.
The Brokered Offering will take place by way of a private placement to qualified investors in the provinces of Alberta, British Columbia, and Ontario, and otherwise in those jurisdictions where the Brokered Offering can lawfully be made, including the U.S., under applicable private placement exemptions. The Brokered Offering is subject to the acceptance of the TSXV and all securities issued thereunder will be subject to a statutory hold period of four months plus one day under applicable securities legislation.
At Closing, the Company will pay to Mackie a cash commission of 8% of the aggregate gross proceeds arising from the Brokered Offering (the “Commission”), such Commission also being applicable on gross proceeds arising from the exercise of the Agent’s Option, where any such exercise occurs. At Closing, and subject to regulatory approval (where any such approval is required), Mackie will receive options (the “Compensation Options”) exercisable at any time up to two years following Closing to purchase broker units (the “Broker Units”) of the Company in an amount equal to 8% of the number of Units sold in connection with the Brokered Offering, including the amount subscribed for pursuant to the exercise of the Agent’s Option, where any such exercise occurs. The Compensation Options shall be exercisable at the price of $0.35 per Broker Unit. Each Broker Unit is comprised of one Share and one non-transferable broker warrant (the “Broker Warrant”). Each Broker Warrant is exercisable into an additional Share at $0.45 for two years from the Closing subject to the Acceleration Clause. The Company shall also pay to Mackie a non-refundable work fee of $35,000 and a payment for advisory services to be satisfied upon the issuance of 100,000 Shares of the Company at the transaction price of $0.35 per Share. The certificate representing such Shares will include a legend indicating that such Shares are subject to a statutory hold period of four months plus one day.
The Brokered Offering is subject to certain conditions, including, but not limited to, completion of satisfactory due diligence and receipt of all necessary regulatory approvals, including the acceptance of the TSXV.
Shares for Services
The Company announces that it has issued 84,885 Shares to Firestitch in payment of an invoice issued under the software development agreement previously announced on March 8, 2018 and approved by the TSXV on March 26, 2018. The invoice owing to Firestitch is in the amount of $54,156.75. The number of Shares to be issued is based on a deemed price of $0.638 per Share, calculated as the average price per Share on the TSXV for the five days subsequent to the end of the month in which the services were performed.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart (TSX-V:PROS) is a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. ProSmart works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary marketplace engine. ProSmart is also the first-and-only company to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in building the company’s online network and connecting with youth, amateur and professional sports fans and players. ProSmart is a publicly traded company listed on the TSX-V.
For more information on ProSmart and its platforms, please visit the following links:
ProSmart Inc.: http://prosmartinc.com
RosterBot Inc.: http://rosterbot.com
ProSmart Hockey: http://prosmarthockey.com
ProSmart Football (Soccer): http://prosmartfootball.com
Stay connected with ProSmart by following us on:
LinkedIn (www.linkedin.com/company/prosmartsports)
CrunchBase (www.crunchbase.com/organization/prosmart-sports-development-inc)
AngelList (www.angel.co/prosmart-sports-development)
For further information please contact:
Ty Summach, Chief Operating Officer
t: 1-844-927-6278 ext. 103
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of the securities in any state in which such offer, solicitation or sale would be unlawful. The securities issued, or to be issued, under the Offering have not been, and will not be, registered under the United States Securities Act of 1933, as amended, and may not be offered or sold in the United States absent registration or an applicable exemption from registration requirements.
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
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Prosmart Partners with Leading Sports Marketing Company in China
Momentum Public Relations
Press Release: March 27 2018
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), a global online network, connecting sports fans, teams and brands, is pleased to announce a two-year marketing and services partnership (the “Agreement”) with Dragon Group Asia (“DGA”). This follows the Company’s recent acquisition of DL Hockey (see news release dated March 05, 2018), which operates hockey clubs and skills camps in China. DGA – a specialist sports marketing company in China that works with some of the world’s biggest brands – will develop a WeChat app that integrates with ProSmart’s online network. Importantly, this initiative will accelerate mass-market access in China, to ProSmart’s industry-leading, sports education system and team management suite. In effect, the new sports development WeChat app will position ProSmart as a premier gateway for youth development to educational companies around the world to leverage to gain access to the Chinese market. The timing of this deal is considered a strong advantage since China is currently implementing a multi-billion dollar Winter sports program, prior to hosting the 2022 Winter Olympics.
News Highlights
- ProSmart is partnering with a leader in China’s booming sports marketing industry
- The ProSmart online network will be integrated with a specialized website and WeChat app
- WeChat is China’s most popular social media app, with over 1 billion monthly active users
- With the upcoming 2022 Winter Olympics, China is spending billions on winter sports development and is hungry for sports education content – which ProSmart specializes in.
The WeChat app is a critical milestone for ProSmart’s expansion into China. WeChat is the most popular multi-purpose social media app in China, with 980 million monthly active users (MAU) and is the most effective method for engaging the estimated 1.4 billion Chinese sports fans and players. China’s sports industry – already estimated at 1.5 trillion yuan (US$240 billion) in 2016, is forecast by the Bank of China to more than triple by 2025, to a total of 5 trillion yuan (US$800 billion).
Alan Schuler, co-founder and CEO of ProSmart says, “DGA is operating at the very top of its field in China’s huge and rapidly-growing sports industry. This partnership is going to greatly accelerate our entry into China, enabling us to engage one of the most dynamic sports markets in the world.”
Johanna Hoopes, CEO, of DGA commented, “China is spending billions of dollars on winter sports development in preparation for hosting the 2022 Olympic Winter Games. This includes hundreds of new ice rinks, hiring top coaches and trainers from North America and energizing the entire country in support. One of ProSmart’s critical advantages is the unique sports education content it has created, using Olympic medalists, Hall of Fame star players, coaches and professional athletes. China is hungry for precisely this sort of content and, by integrating the ProSmart online network with China’s top social media app, we are tremendously excited about the potential rate of growth.”
About Dragon Group Asia (http://dragongroup.asia/)
Dragon Group Asia is a fast-growing marketing agency, operating from the heart of Shanghai. Combining creative thinking with inventive event and media expertise, the consultancy provides a wide range of services, from digital strategy, mobile app development and social media to communications and partnership development. DGA clients include the biggest brands in the world in sports, real estate, entertainment, hospitality and consumer electronics, including the NFL, EA Sports, The Pac-12 Conference, Unilever, Jones Lange Lasalle (JLL) and Under Armour.
About WeChat (https://web.wechat.com/)
WeChat (called Weixin in China) is the most popular social media app in China. It is a multi-purpose application with features including video chat, voice calling, SMS, mobile commerce (WeChat Pay), brand channels, geolocation searching (Shake), QR code scanning, games, blog posts and emoticons/stickers. The average Chinese mobile user is on WeChat over four hours per day. WeChat recently completed a successful Chinese New Year “Red Envelope” program, where users sent red envelopes (money) to other’s accounts – over 40 million envelopes were sent, worth hundreds of millions of dollars. WeChat was developed and is owned and operated by Tencent.
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart (TSX-V:PROS) is a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. ProSmart works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary marketplace engine. ProSmart is also the first-and-only company to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in building the company’s online network and connecting with youth, amateur and professional sports fans and players. ProSmart is a publicly traded company listed on the TSX-V.
For more information on ProSmart and its platforms, please visit the following links:
ProSmart Inc.: http://prosmartinc.com
RosterBot Inc.: http://rosterbot.com
ProSmart Hockey: http://prosmarthockey.com
ProSmart Football (Soccer): http://prosmartfootball.com
Stay connected with ProSmart by following us on:
LinkedIn (www.linkedin.com/company/prosmartsports)
CrunchBase (www.crunchbase.com/organization/prosmart-sports-development-inc)
AngelList (www.angel.co/prosmart-sports-development)
For further information please contact:
Ty Summach, Chief Operating Officer
t: 1-844-927-6278 ext. 103
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
To follow ProSmart Enterprises Inc. on your favorite social media platform or financial websites, please click on the icons below.
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ProSmart Accelerates Development of Its Next-Generation Sports Community Platform
Momentum Public Relations
Press release: March 8 2018
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), a global online network, connecting sports fans, teams and brands, is pleased to announce it has entered into an agreement (the “Agreement”) with Firestitch Inc. (“Firestitch”) to accelerate development of its next generation sports community platform. The new features and functionality will help drive user growth, as well as provide additional partner services that will enhance revenue potential for the Company. ProSmart’s online network already has industry-leading advantages, such as sports-training, coaching and team management content created exclusively by Hall-of-Famers, Olympic and Professional athletes and coaches. In the last two years, ProSmart users amongst sports fans, players and coaches has grown by 1000% and now spans more than 100 countries. The Company also recently announced a strategic acquisition in China as the first step in an aggressive expansion into the rapidly-growing Chinese sports market.
ProSmart’s new online networking and community engine will dramatically expand functionality and value for users, while adding new, potential revenue streams and increasing diversity, customization and new publishing tools for partners. It will also provide seamless integration of new technologies (organically built, licensed or acquired) and allow better data capture and analysis. This will facilitate greater revenue generation per user over a longer period of time, which means a high lifetime value per user.
Says Alan Schuler, Co-founder and CEO of ProSmart: “We have been working closely with our users, as well as new partners like the Vancouver Canucks and many other professional sports teams and franchises that have expressed strong interest in partnering with us. This has helped us build a crystal-clear understanding of the enhancements they want to see in the ProSmart online network and marketplace engine. This agreement puts us on a greatly-accelerated path to our next generation platform so we are excited to work with Firestitch. Once complete, these enhancements will unlock a number of market opportunities. We are very pleased that Firestitch recognizes our market potential and is taking a significant part of their compensation in shares.”
About Firestitch
Firestitch is a highly-respected Toronto-based web and mobile app development company (https://firestitch.com/). With years of experience, technical expertise and proficient workforce to back their reputation, Firestitch has been able to create a niche in this extremely competitive industry by delivering incomparable results and efficient services each time.
The Agreement has a 12-month term (which may be terminated by the Company upon 30 days written notice) and is renewable at the mutual-agreement of both parties. Over the four phases of the project, Firestitch will be paid up to $650,000 with 70% paid as cash and, subject to approval of the TSX Venture Exchange (the “TSXV”), 30% satisfied by way of common shares of the Company. The number of common shares to be issued shall be equal to the value of the equity portion divided by the price of the shares, which will be calculated as the average price per share on the TSXV for the five days subsequent to the end of the monthly period (the “Deemed Price”). In addition, Firestitch is eligible for a completion bonus upon completing the project calculated based on 1/3 of the equity portion received and will be satisfied by way of common shares issued at the Deemed Price. Firestitich will also be reimbursed for reasonable out-of-pocket expenses. Firestitch does not currently hold any common shares of the Company and does not have any other direct or indirect interests in the Company. The Agreement and the issuance of common shares is subject to the approval of the TSXV.
Restricted Share Unit (“RSU”) Awards
In addition, 500,000 RSUs are being awarded to a director and an employee pursuant to the Company’s RSU plan. The RSUs shall vest according to defined performance conditions being met. All RSUs will be subject to applicable securities laws hold periods. The award of RSUs remains subject to approval of the TSXV.
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart (TSX-V:PROS) is a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. ProSmart works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary marketplace engine. ProSmart is also the first-and-only company to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in building the company’s online network and connecting with youth, amateur and professional sports fans and players. ProSmart is a publicly traded company listed on the TSX-V.
For more information on ProSmart and its platforms, please visit the following links:
ProSmart Inc.: http://prosmartinc.com
RosterBot Inc.: http://rosterbot.com
ProSmart Hockey: http://prosmarthockey.com
ProSmart Football (Soccer): http://prosmartfootball.com
Stay connected with ProSmart by following us on:
LinkedIn (www.linkedin.com/company/prosmartsports)
CrunchBase (www.crunchbase.com/organization/prosmart-sports-development-inc)
AngelList (www.angel.co/prosmart-sports-development)
For further information please contact:
Ty Summach, Chief Operating Officer
t: 1-844-927-6278 ext. 103
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
To view the associated document to this release, please click on the following link:
public://news_release_pdf/ProSmart03082018.pdf
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
To follow ProSmart Enterprises Inc. on your favorite social media platform or financial websites, please click on the icons below.
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ProSmart to Acquire DL Hockey in China
Momentum Public Relations
Press Release: March 5 2018
ProSmart Enterprises Inc. (TSXV:PROS) (“ProSmart” or the “Company”), a global online network, connecting sports fans, teams and brands, announces it has entered into a binding agreement (the “Agreement”) to acquire all of the issued and outstanding shares of DL Hockey Consulting (Shenzhen) Limited and DL Hockey Consulting Limited (combined, “DL Hockey” and the “Acquisitions”). DL Hockey operates a hockey club and skills camps in China, where 650 skating rinks are being built as part of its winter sports development plan in the run up to their hosting of the 2022 Winter Olympics. Of additional note, DL Hockey has built a national network of key hockey development relationships in China, which is one of the world’s largest and fastest-growing sports markets.
News Highlights
- ProSmart is acquiring DL Hockey – a well-established brand and operator of a hockey club and skills camps in China
- China is building 650 skating rinks in preparation for the 2022 Olympic Winter Games
- Chinese sports industry estimated to more than triple its US$223B (2016) value by 2025 (Bank of China report, 2017)
- Acquisition will provide ProSmart with instant access to China’s hockey community and industry as part of a trusted, established brand
ProSmart, which provides unprecedented access to the $1.3 trillion sports industry, works with over 1,500 governing bodies in more than 100 countries. With this acquisition, the Company will have successfully expanded its network into the Chinese sports market which, according to a 2017 Bank of China report, was estimated to be worth 1.5 trillion yuan (US$223 billion) in 2016 and on track to reach 5 trillion yuan by 2025.
Alan Schuler, Co-founder and CEO, states, “This is a highly-strategic deal which comes at a time when China’s Winter Olympics development plans have sent the sports industry into overdrive. DL Hockey has a strong, established presence in China and has built a tremendous reputation. This acquisition allows us to quickly and seamlessly integrate with China’s hockey community and industry which is expanding at an incredible rate. With over 65% of the population identifying themselves as sports fans, China has one of the largest sports markets in the world. With ProSmart’s global online network, unique content and unprecedented marketing platform, this acquisition has the potential to deliver considerable value for ProSmart shareholders and is part of our push into the Chinese market.”
ProSmart will retain the DL Hockey School brand and run hockey development programs under this banner. The company is now well positioned to leverage the momentum and credibility built by DL Hockey to expand ProSmart programs nationally in conjunction with the rapidly-growing community of rink developers and burgeoning hockey markets in China.
Says Doug Lynch, founder of DL Hockey, “I am extremely excited about joining the ProSmart family. The vision that Alan and senior management have created, aligns with my beliefs on the importance of youth sports for children of all ages. In a short time, I have truly connected with the players in our club, their families, as well as the Chinese culture. I remain dedicated to growing, not only hockey, but all other sports in China. The ProSmart learning platform is revolutionizing youth sports as well as training youth coaches and I feel grateful to be a part of the journey.”
About the Acquisitions
DL Hockey was founded by, and is wholly-owned by Doug Lynch, a former professional hockey player. DL Hockey has developed a national network of key hockey development relationships dedicated to the growth of hockey in China. With an impeccable reputation for operating highly effective hockey development camps, DL Hockey is a leading hockey growth organization in China.
Upon completion of the Acquisitions, Doug Lynch will join ProSmart as Vice President of Business Development in China and will be responsible for strategic leadership and operations of the Company’s China operations, including the growth of DL Hockey Schools nationally. Part of his compensation will be tied to a number of pre-established performance metrics.
Doug Lynch will collaborate with arena development partners to position ProSmart as the leading hockey development system in China. He will also collaborate with sponsors, brands, growth partners, and develop revenue opportunities designed to increase the growth of DL Hockey, ProSmart’s Chinese brand and ProSmart Enterprises Inc., its Canadian parent company.
The Agreement was signed on February 27, 2018 and the Acquisitions are expected to close on March 15, 2018 (“Closing”) and is subject to the approval of the TSX Venture Exchange and ProSmart’s Board of Directors. The purchase price is US$86,250 payable in ProSmart common shares (“Shares”) at a Share price equivalent to the ten (10) trading day volume-weighted average closing price of the Shares on the TSX Venture Exchange immediately prior to the public announcement of this Agreement. The Shares will be held in escrow or in a pooling agreement and will be released in equal quarterly installments over the 36 months following closing of the acquisition. The first installment will be released at Closing. This is an arms-length transaction with no finder’s fees involved.
Further Information About the Chinese Sports Market
The Chinese sports market is a massive opportunity for ProSmart:
- In a national strategy spearheaded by the General Administration of Sport, China plans to build 100 towns dedicated as centers of sporting excellence for various disciplines in coming years.
- According to market consultancy, Analysis, the total revenue generated from sponsorship, broadcasting and fan spending on winter sports events is expected to reach 160 billion yuan (US$26 billion) by 2025.
On behalf of ProSmart Enterprises Inc.
Alan Schuler
Co-Founder & Chief Executive Officer
About ProSmart Enterprises Inc.
ProSmart (TSX-V:PROS) is a global online network connecting sports fans, teams and brands and is an emerging leader in sports content marketing through online tools and mobile apps. ProSmart works with over 1,500 governing bodies in more than 100 countries and provides unprecedented access to the $1.3 trillion sports market through its proprietary marketplace engine. ProSmart is also the first-and-only company to provide educational content created exclusively by hall-of-fame and professional athletes, which has been a key driver in building the company’s online network and connecting with youth, amateur and professional sports fans and players. ProSmart is a publicly traded company listed on the TSX-V.
For more information on ProSmart and its platforms, please visit the following links:
ProSmart Inc.: http://prosmartinc.com
RosterBot Inc.: http://rosterbot.com
ProSmart Hockey: http://prosmarthockey.com
ProSmart Football (Soccer): http://prosmartfootball.com
Stay connected with ProSmart by following us on:
LinkedIn ( www.linkedin.com/company/prosmartsports )
CrunchBase ( www.crunchbase.com/organization/prosmart-sports-development-inc )
AngelList ( www.angel.co/prosmart-sports-development )For further investor information please contact:
Ty Summach, Chief Operating Officer
t: 1-844-927-6278 ext. 103
e: investment@prosmartsports.com
The shares of ProSmart Enterprises Inc. trade publicly on the TSX Venture Exchange under the symbol TSXV:PROS.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”
To view the associated document to this release, please click on the following link:
public://news_release_pdf/ProSmart03052018.pdf
To view the original release, please click here
Source: ProSmart Enterprises Inc. (TSX Venture:PROS, FWB:1R6)
To follow ProSmart Enterprises Inc. on your favorite social media platform or financial websites, please click on the icons below.
- Published in Prosmart Enterprises